Makeup for Women of Color

Back when I first started working in the beauty industry, one of the things that use to frustrate me about many cosmetic companies, was that they seemed to neglect a large percentage of women.

Women of color.

Be they African-American, Asian, or Latin, it was extremely challenging for women of color to find a cosmetic line that offered not only foundations, but lipsticks, eyeshadows, and blushes that complimented their skin tones.

Over the past 15 years, cosmetic companies have slowly begun to expand their color spectrum to reach women of ALL color.

Listed below, are five cosmetic companies that I have found to be outstanding in offering a wide variety of choices, and that celebrate the diversity of skin color and ethnicity.

Mineral Makeup by Monavé is makeup that you can trust. Full ingredient disclosure reveals a product line based in whole, organic botanical ingredients. Monavé has never engaged in animal testing, and chooses the highest quality mineral makeup ingredients for the health and performance of the products. Monave Mineral Makeup believes that all women deserve high quality, natural makeup, so Monavé has a wide array of shades for all complexions, lifestyles and ages.

In 1975, when Iman arrived in the United States from Africa to model, she was discouraged by the makeup application on her exotic skin. Determined to find a better way, she learned from the artists on the photo shoots and began to apply her own makeup. By mixing and creating her own products, she was able to individualize her makeup routine to match her unique colors and skin tones.

Through this discovery, she started to see the need for cosmetics geared toward more global women. In 1994, she launched Iman Cosmetics, skin care and makeup for skin of color. This international cosmetic line has been successful with both professional and everyday women: empowering women of all colors to look and feel great.

BECCA Cosmetics enables all women, regardless of age or ethnicity, to achieve a natural looking, flawless complexion. While most cosmetic companies offer 3 to 7 concealer colors, the BECCA range features no less than 34 concealer colors and 30 foundation colors. Add to this a range of natural toned shades for face, lips, cheeks and eyes, and a collection of the finest brushes, and you have a complete cosmetic system that will enable ALL women to achieve BECCA Beauty.

Bobbi Brown is known for her natural makeup looks, so naturally her makeup line offers foundations that do the same. Her foundations come in a wide range of skin tones and has formulas for every skin type. Bobbi Brown has come a LONG way in adding some amazing color, since I worked with them back in 1998.

Mac Cosmetics offers an awesome selection of color diversity, from the fairest to darkest skin tone. Deeply pigmented, Mac's foundations, concealers, eyeshadows, and blushes, create a wide variety of looks and give long-wear ability.

The Beauty of Color: The Ultimate Beauty Guide for Skin of Color by Iman



  1. Tara CutlerApril 12, 2012

    Wow...very informational! Women of color have such amazing skin, why wouldn't the cosmetic industry want to enhance that?? Glad to see there are more and more products being made available.

  2. Hey there Tara~

    "Women of color have such amazing skin, why wouldn't the cosmetic industry want to enhance that?? Glad to see there are more and more products being made available."

    I so agree! And it's really only been within the past 10 years that the cosmetic industry as shifted their awareness to women of color. And it's about time!

    Thanks so much for stopping by, girl! Hope all is going well with your move!



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